Phone: 844-804-1395 1677 Helm Drive, Las Vegas, NV 89119

News

Miscellaneous Information

Live Calendar Display

Zem Media is proud to announce the introduction of it’s latest dynamic product, “Calendar Display.”  With this product you have the ability to upload events or image files to make up any day of the year using a simple two column spreadsheet.

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The Calendar updates itself every day, highlighting the current day event.  Combine this with Zem Media’s online portal, you can easily change backgrounds of the calendar with large marketing pieces, videos, static screens, QR codes….. ALL of the Zem Media eye catching features.

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Ask your account rep or call Zem Media today at 844-804-1395 about this and other fabulous products!

The Zem Media team recently traveled to Los Angeles, California to show off their digital displays at the Petersen Automotive Museum to the Sage Automotive group of dealerships.

There was much discussion on the importance of customer awareness and upselling once the customer was within the dealership. Zem Media was asked to provide potential solutions to inform, entertain, educate, and display various sales tools for back end management.

Zem Media unveiled a stunning Video Wall Solution, that will keep customers engaged and educated with a simple QR code. The average number of showroom visits a customer makes before a new car purchase is on an average 1.4 – down from four visits. (Singh, S.) Why? Because clients are researching and doing their homework before they arrive. By browsing on websites and reading reviews, dealers are no longer the ONLY information source. It’s becoming a digital, retail world!

We can offer similar or custom digital signage solutions for your business as well. Please contact a sales representative today!

Singh, S. (2014, February 5). The Future of Car Retailing. Retrieved from http://www.forbes.com/sites/sarwantsingh/2014/02/05/the-future-of-car-retailing/#337f6f5a2d51

Zem Media Presents Digital Signage at Auto Dealership

Miscellaneous Information

Content Creation Tool

Zem Media Releases the new Content Creation Tool

contentcreationtoollogoNow you can create artwork through Zem Media’s Content Management system using Zem Media’s Content Creation Tool.  This tool allows users to quickly assmble content for imidiate delivery to the playlist. Zem media will also have a library of layout ideas for you to choose from.  Use Ideas from our library or create your own libraries.  Once artwork is created using the CCT  users may go back and refine or make more changes and edits.  This will allow for quick information updates from a single source.

Digital Signage / New Construction, Miscellaneous Information

Dynamic Menu Updates

Programmers to the rescue!

Zem Media’s managed service was responsible for updating 47 signs across two locations in Nevada.  The challenge was that the Items on the menu were often changing in price, item, and availability.  The size of the inventory would grow as well.   The original concept called for 10 portrait menus, all to be updated using our Zem Custom designed online Template.

At the time of install, Additional Screens were added causing some last minuet challenges.  Screens were hung in Landscape mode as well Portrait which did not fit with the customer approved artwork layout.

To further an already complex menu system, as the inventory grew, the customer began to request design changes.  Zem Media’s managed service was spending more and more time to complete the menu change requests.  Changes had to be made across multiple areas, across multiple screens,  across multiple locations.

This opened the door for human errors and inconsistency.  It was taking hours and hours to completely rework the menu.

Zem Media’s Programmers found the perfect solution

The programmers changed the code to build the menu from a spreadsheet.  No longer would edits be made live and online.  What used to take hours and hours could now be done in minutes.  But that wasn’t all the benefits…
New sections could be added or removed to the menu at any time.  And still the programmers did more… Items that overpopulated an area within the menu would “Scroll”.  As inventory grew the display option could grow as well.

This menuing system also opened the door to automated menuing logic where the menu updates can be interfaced to an outside source for updates.  Zem Media has several of these type of projects in the works and will discuss in later posts.

Contact Zem Media for more information on Spread sheet dynamic menuing systems.